About the book

AI Unleashed! is the no-fluff AI marketing playbook every CMO, business owner, and marketing leader needs before competitors get there first. Drawing on 20+ years of marketing leadership and $1 billion in attributable revenue, Shannon Diem cuts through the hype to deliver a data-backed strategy for turning AI into real pipeline, efficiency, and growth. Whether you’re building your first AI marketing strategy or closing the gap between AI awareness and execution, this is the practical, battle-tested (step by step) guide to smarter marketing with AI.